
Chicken is one of the most popular food ingredients in Indonesia. Chicken can be processed into various delicious dishes, such as fried chicken, grilled chicken, chicken opor, chicken soup, and others.
There are two types of chicken that are often used in the culinary business, namely free-range chicken and broiler chicken. What are the differences between each type of chicken? Which one is more suitable for your culinary business? What else is the chicken processing business? trend? Come on, take a look at the following explanation, Champion Friends!
Difference between free range chickens and broiler chickens
Free-range chickens and broiler chickens have several quite striking differences, both in terms of appearance, texture, taste, nutrition and price. Here are some differences between free-range chickens and broiler chickens:
1. Characteristics
Free-range chickens have a smaller body size and darker meat color than broiler chickens. Meanwhile, broiler chickens have a larger body size and lighter meat color. This is caused by differences in the way of raising and feeding between these two types of chickens.
Free-range chickens usually live freely in nature and eat whatever is around them, while broiler chickens are kept in cages and given special feed to accelerate their growth and weight.
2. Texture
Free-range chicken meat has a tougher and chewier texture than broiler chicken meat. This is because free-range chickens have more muscles and develop naturally, while broiler chickens have fewer muscles and develop artificially. Free-range chicken meat is also denser and does not break down easily, while broiler chicken meat is more tender and breaks down easily.
3. Taste
In terms of taste, free-range chicken has a more savory and delicious taste than broiler chicken. This is because free-range chickens have lower fat and cholesterol content than broiler chickens. Fat and cholesterol are natural sources of flavor in chicken meat.
Apart from that, free-range chickens also have a more distinctive aroma and are not fishy, while broiler chickens have a more bland aroma and tend to be fishy.
4. Nutrition
Free-range chicken and broiler chicken meat both have high protein content and are good for the body. However, in terms of fat content, free-range chicken has less fat content, so it is healthier.
Meanwhile, broiler chickens have more fat content. The fat in broiler chickens comes from special feed which is high in protein and vitamins. If eaten too often and excessively it can cause side effects on health, such as obesity, diabetes, high cholesterol and heart disease.
5. Price
Free-range chickens are more expensive than broiler chickens. This is because free-range chickens take longer to grow and are ready to be harvested, namely around 6 months, while broiler chickens only need around 1 month. Apart from that, free-range chickens are also more difficult to obtain and supply, while broiler chickens are easier and widely available on the market.
Culinary Business Opportunities for Processed Chicken

The chicken processing business that is still promising in Indonesia is fried chicken. There are several factors that support the prospects of this business, including:
- The tradition of eating chicken is ingrained in Indonesian society.
- Sales format fried chicken which is in the form of a cart, which has high accessibility and flexibility.
- Menu innovation and flavors continue to develop, thus attracting consumer interest.
- A partnership or franchise system that makes it easier for prospective entrepreneurs to start a business with relatively affordable capital.
Types of Chickens that are Suitable for Business fried chicken
The most suitable chicken for making fried chicken are broiler chickens. The reason is:
- Broiler chickens have thick meat and fat, so they are more tender, juicy, and delicious when fried,
- Broiler chicken has a cheaper price, greater availability, and shorter cooking time than free-range chicken.
- Broiler chickens are more suitable for dishes that require a short time, such as fried chicken, grilled chicken or breaded chicken.
How to Start a Business fried chicken
To start a business fried chicken, You need to pay attention to several things, such as:
- Determine a business concept that suits the target market and outlet location. You can choose between restaurant, street food, or on line. You can also offer a variety of interesting flavors, sauces and portions.
- Look for suppliers Trusted and consistent chicken in providing quality, fresh and clean chicken. You must ensure that the chicken you buy and cook does not contain hormones and antibiotics which can be dangerous for consumers' health.
- Learn good and correct techniques for frying chicken, resulting in delicious, crispy and delicious chicken juicy. You have to pay attention to the marinating spices, oil temperature, frying time and storage of the chicken.
- Prepare a budget for marketing on line, such as creating a website, social media, or registering partners with a food delivery application. You must promote your product in an interesting and informative way, and provide friendly and fast service.
So, you are interested in trying business fried chicken? Come on, join and become a KAF Fried Chicken partner. For more complete information, please click here.

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Reference:
1. 5 Differences Between Male and Broiler Chickens. URL: https://peternakrakyat.com/perbedaan-ayam-pejantan-dan-broiler/#google_vignette (accessed 12/24/2023)
2. 4 reasons why free-range chicken meat is more expensive than broiler chicken. URL: https://www.agrikompleks.my.id/2021/11/alasan-daging-ayam-kampung-mahal-dibanding-ayam-broiler.html#google_vignette (accessed 12/24/2023)
3. Which is Healthier, Consuming Free-range Chicken or Domestic Chicken? URL: https://www.klikdokter.com/gaya-hidup/diet-nutrisi/mana-lebih-sehat-konsumsi-ayam-kampung-atau-ayam-negeri (accessed 12/24/2023)
